Sunday, July 21, 2013

The Driver's Seat: By What Method To Command Condo Website Performance

By Betty Miller


Use SEO and online marketing to make your condominium information site the best it can be. You can have a website that is a failure or a success. You can do it all with these tips and more.

If you want to add some new content on your page then always add content or terms which are gaining popularity. There is a keyword report which each search engine generates and you can take benefit from it. But always add those contents which relates to your page if you add some content that are not relevant to your page, then visitors may leave your page.

Don't believe some of the things that some SEO firms try to make you believe. All you have to do is provide your readers with great content on a consistent basis and your ranking will be good in the search. They try to make you believe that there are instant results in SEO, but there never is, so don't believe it if it's offered to you.

To make the overall user experience on your condominium information site an easy and pleasing one, don't make them guess how they got to a particular page. To make it easier for them to navigate, include a 'breadcrumb trail' at the top of each page so that they know exactly where they are. This way they'll be more likely to come back to your website to find more information.

Use the 30 second rule. Ask a friend or family member to log on to your condominium information site and read the home page. Time them for 30 seconds. When the time's up, tell them to stop and close the home page. Ask them to explain to you in clear terms what your site is about. If they can't, you need to streamline the information on your home page.

A successful proposition for condominium information sites is to create a prominent space on the home page for deals and promotions. Don't forget that most of the promotions attract more traffic. However, verify that there is no cluttering, as more promotions would reduce the efficacy of your home page.

A great way to improve your condominium information site is to visit competing websites and compare your site to theirs. See where they are doing better than you and where you are doing better than them and try to make the necessary changes. Keep your strengths intact while trying to improve your weaknesses.

Use SSL certificate providers that are trusted to make sure the site is secured. Releasing credit card and personal information online causes security concerns. Visitors are more likely to make a purchase when they are sure proper encryption of the information is being done.




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